Fashion’s World Cities

Fashion’s World Cities

by Christopher Breward

Christopher Breward is Professor of Cultural History at the University of Edinburgh, where he also holds the positions of Principal of Edinburgh College of Art and Vice Principal of the University (Creative Arts). He was trained at the Courtauld Institute of Art (BA) and the Royal College of Art (MA, PhD), London, and has subsequently taught at Manchester Metropolitan University, the Royal College of Art, and London College of Fashion. Before taking up his post at Edinburgh, he was Head of Research at the Victoria & Albert Museum, London. Christopher has published widely on the history and theory of fashion and its relationship to masculinities and urban cultures. Key publications include The Culture of Fashion (MUP 1995), The Hidden Consumer (MUP 1999), Fashion (OUP 2003), and Fashioning London (Berg 2004). Author affiliation details are correct at time of print publication.

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and David Gilbert

David Gilbert is Professor of Geography at Royal Holloway University, London. Author affiliation details are correct at time of print publication.

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Berg, 2006
  • DOI:
  • ISBN:
    978-0-8578-5411-7 (online)

    978-1-8452-0412-9 (hardback)

    978-1-8452-0413-6 (paperback)

    978-1-4742-6350-4 (epdf)
  • Edition:
    First edition
  • Place of Publication:
  • Published Online:
Fashion’s World Cities
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New York, Paris, London, Milan, Tokyo. This familiar list of cities conjures up the image of high fashion. This book examines the powerful relationship between metropolitan modernity and fashion culture. The authors look at the significance of certain key sites in fashion’s world order and at transformations in the connections between key cities. The status of fashion capital has now become a goal for urban boosters and planners, part of the wider promotion of the ‘cultural economy’ of major cities. In a rapidly changing global fashion system, new centres like Shanghai are making claims to join the ranks of Fashion’s World Cities. In chapters ranging from Los Angeles to Moscow and Dakar to Mumbai, Fashion’s World Cities explores the relationship between major metropolises and the production, consumption and mythologizing of fashion.